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Hooray For Earth
Hooray For Earth
Dopamine Records
www.hoorayforearth.net


Boston's Hooray For Earth are either twenty years too late or they have tapped into music that a new generation is ready to call their own. Either way, they stack their tracks on their self-titled full-length album with layers of Cure-like electro-pop channels and recesses of Klaxons-ribbed club beats. Guitarist/lead vocalist Noel Heroux has a hypnotic voicing that blends into the melodic ethers helmed by guitarist/synth player Gary Benacquista while kinked by a soft throbbing metronome in the rhythm section of drummer Chris Principe and bassist Seth Kasper. The band's synchronicity is diligently timed with loosely moving figments that have an ethereal base and fluid brushstrokes so emblematic of Radiohead. Produced by Noel Heroux and Brian Brown, the band's self-titled album may not sound innovative compared to the new wave/electro-pop music of the '80s, but it is a pleasing album that has several assets to its credit.

One of those assets is the glittering display of sonic bliss coruscating "Magazines" and the club-rock pulsations fuzzing up "Want Want Want." Other tracks show a retro-pop glisten like "How Are You Here" and "Heartbeat" reflective of The Duke Spirit. Some numbers are dark and brooding like "So Happy" and "Oh No," but most seem right out of the '80s like "Take Care" and "This All Fades." The electro-pop symphonies that light up "Something Strong" are elating and put orchestral swirls into HFE's electro-pop cauldron. The lyrics complement the ethereal tones with a bit of a romantic flare like in "Take Care" with verses that declare, "Push me hard because I wanted to move / Yeah I wanted to move / I've got to move… It's a fact, I'm never going no where without you… Will someone take you away / I hope not… When I wake tomorrow / I will change, I will change." The optimism in the words and music is prevalent throughout the album, and gives one a sense that life can be good and the world can be better.

Hooray For Earth's self-titled album is a show of fuzzy pop with club beats and a few cubes of ethereal bliss added into the mix. Exhibiting signs of '80s inspired electro-pop and 2000's hypnotic-pop sensibilities, HFE's songs are a menagerie of weightless figments gliding across a smooth surface. One of the band's biggest assets has to be their optimism, which after the first track, much like a wildfire, blazes fast and furious through the entire album with nothing to impede its path.

-Susan Frances

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